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● Develop and implement comprehensive social media strategies that align with business goals, target audience preferences, and industry trends.

● Collaborate with cross-functional teams to ensure consistency in messaging and brand representation.

● Curate user-generated content to showcase customer experiences and build an authentic online community.

● Manage and oversee social media platforms, including Instagram, Facebook, Snapchat, and TikTok, ensuring consistent posting schedules and engagement.

● Stay updated with platform algorithm changes, trends, and best practices to optimize content performance.

● Foster meaningful interactions with followers by responding to comments, messages, and mentions in a timely and engaging manner.

● Initiate conversations, polls, and contests that encourage audience participation and build a loyal online community.

● Identify and collaborate with food and beverage influencers, chefs, and bloggers to amplify brand awareness and reach new audiences.

● Develop partnerships and content collaborations that align with our brand values and offerings. ● Plan and execute social media campaigns, promotions, and giveaways that drive user engagement, website traffic, and sales conversions.

● Monitor social media metrics and analytics to track performance, measure campaign effectiveness, and identify areas for improvement.

● Provide regular reports and insights to inform future strategies and content decisions.

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● Bachelor's degree in Marketing, Communications, or a related field.

● Proven track record of managing and growing social media platforms, including Instagram and Facebook.

● Strong understanding of social media algorithms, trends, and best practices.

● Exceptional written and visual communication skills, with an eye for detail and aesthetics.

● Proficiency in content creation tools, and photo and video editing software.

● Experience in influencer outreach and collaboration is a plus.

● Analytical mindset with the ability to interpret data to optimize social media strategies.

● Passion for food, culinary experience and a strong connection to the F&B industry.