Job Description
Key Responsibilities:
- Responsible to shape and grow ACUVUE business in the territory
- Serve as the single point of contact for IOs and Institutes in the territory
- Drive growth of ACUVUE sales in the territory by
- Ensuring timely communication of BPAs, trade schemes, offers and working with the accounts to achieve the same
- Ensuring optimal coverage of territory (all stores once a month and key stores twice a month atleast) and driving required minimum sales at each store
- Identifying new IOs equipped with fitting contact lenses
- Execution of programs such as trial generation activations in the key IOs
- Driving NPIs adoption and implementation of marketing strategies
- Working with marketing team and distributors to ensure availability of trial lenses and visual merchandising at key stores
- Collaborating with distributors to ensure smooth service to retailers
- Develop territory to drive penetration of contact lenses
- Building and maintaining relations with key stakeholders (retailers, optoms and stakeholders at Institutes) and driving the value of CLs in overall store growth
- Regular product messaging and product refreshers with ECPs.
- Collaborating with PD team to drive training programs
- Can include managing outsourced team to drive coverage in certain territories
- Adherence to J&J compliance and policies
Education:
Bachelor’s Degree in any discipline. Degree in Optometry is an added advantage
Experience and Skills:
A minimum of 2-3 years of proven track record in Consumable sales in healthcare industry. Exposure to CRM/ Relationship marketing will be an added advantage. Experience in Optical industry, Retail, FMCG or is desired. Experience in optical industry will be an added advantage.