Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
  
• 4 years of experience in marketing working across one or more marketing fields (e.g., growth, product marketing, brand marketing, social).
• Experience managing cross-functional or cross-team projects.
  

Preferred qualifications:

• 5 years of experience in product marketing or product management.
• Experience working with mobile apps and games developers.
• Knowledge of using data to inform marketing and business strategy.
• Understanding of the mobile apps/games industry.
• Excellent ownership skills with the ability to collaborate across teams, particularly with product, engineering, and marketing teams.
  
  
  

Responsibilities

• Manage lifecycle and promotional campaigns for Play Points globally.
• Work with a cross-functional group to align on business use cases, influence product roadmap and execute go-to-market plans related to Play Points features focused on how users earn and use points.
• Work with a cross-functional group to design and execute experiments that can have an impact on priority metrics for Play Points.
• Analyze and review promotional results to deliver key consumer insights that lead to improved impact and results for the Play Points program as a whole.