Key Responsibilities:

1. Brand Strategy:

• Develop and implement our creative vision, ensuring alignment with the company''s mission and values.
• Maintain and enhance brand consistency across all platforms and materials.

2. Creative Leadership:

• Lead and inspire the creative team, fostering a culture of innovation and collaboration.
• Oversee all creative outputs, including advertising campaigns, digital content, packaging design, and social media assets.

3. Content Development:

• Collaborate with marketing, product development, and sales teams to conceptualize and execute creative strategies that drive customer engagement and growth.
• Develop storytelling initiatives that resonate with pet owners and highlight the benefits of our products.
• Small format video editing like reels for Instagram.
• Paid media graphic designing and social media post designing.

4. Market Insight and Innovation:

• Stay ahead of industry trends and consumer behavior in the pet health and wellness market.
• Introduce fresh ideas and creative approaches that differentiate us from competitors.

5. Project Management:

• Manage timelines and budgets for creative projects, ensuring high-quality deliverables within deadlines.
• Collaborate with external vendors, agencies, and freelancers when necessary.

Qualifications:

* Bachelor''s degree in Design, Fine Arts, Marketing, or a related field. A master''s degree is a plus.

* Prior experience working in a startup environment

* 5 years of experience in creative roles

* Proven track record of successfully managing and mentoring creative teams.

* Strong portfolio showcasing expertise in branding, digital marketing, and storytelling.

* Exceptional communication and presentation skills.

* Proficiency in design and creative software (e.g., Adobe Creative Suite).

* Familiarity with the pet health and wellness industry is a significant advantage.

Key Skills:

* Strategic vision with the ability to execute creative ideas into actionable results.

* Strong project management and organizational skills.

* Ability to collaborate across teams and manage stakeholder expectations.

* Knowledge of social media trends, digital marketing, and consumer engagement strategies.

* Passion for pets and a commitment to improving their well-being.