Key Responsibilities

· Lead Qualification & Nurturing

o Build strong rapport with prospects by sharing valuable resources (e.g., webinars, white papers).

o Qualify leads using frameworks like MEDDPIC, assessing fit based on business needs and priorities.

· Outbound Prospecting

o Execute highly personalized, multi-channel outreach strategies (e.g., email, cold calling, LinkedIn).

o Leverage intent data and account intelligence to engage decision-makers effectively.

· Inbound Lead Management

o Respond promptly to inbound inquiries, delivering an excellent first impression and converting them into qualified opportunities.

· Collaboration with Account Executives

o Partner on account planning to identify high-potential opportunities.

o Develop comprehensive Account Profiles to support research and sales alignment.

· CRM & Data Management

o Maintain accurate records in Salesforce and lead management platforms.

o Enrich contact databases with key personas and decision-makers using advanced research tools.

· Digital Engagement & Social Selling

o Use social media platforms to build networks and nurture relationships.

o Share engaging content and experiment with innovative approaches like video prospecting.

· Continuous Improvement

o Analyze outreach performance metrics to improve conversion rates.

o Stay informed on industry trends, tools, and competitor activities to refine strategies.

Qualifications

Required:

· Minimum 2 years in business development, sales, or a related role (B2B experience preferred).

· Strong written, verbal, and presentation skills.

· Proactive problem-solver with a curious and customer-focused mindset.

· Ability to thrive in a fast-paced, dynamic environment.

· Proficiency in CRM tools (e.g., Salesforce), lead management platforms (e.g., Outreach, Salesloft), and collaboration tools.

· Strong organizational and time management skills.

Preferred:

· Experience with advanced prospecting tools (e.g., 6Sense, LinkedIn Sales Navigator).

· Familiarity with qualification frameworks like BANT or MEDDPICC.

· Social selling and video prospecting experience.

What Success Looks Like:

· Consistently meets or exceeds quarterly targets.

· Builds value-driven relationships with prospects and stakeholders.

· Converts qualified leads into high-impact opportunities aligned with sales objectives.

· Collaborates effectively with Account Executives to achieve shared success.

Your Impact: In this role, you’ll directly influence our sales pipeline and play an integral part in helping our team achieve revenue goals. Regular alignment with sales on prospecting strategies will be crucial to ensure a unified approach.

Join us to build a career where your contributions are valued, your growth is prioritized, and your success is celebrated.