? Responsibilities

Social Media Strategy: Plan, implement, manage and monitor company-wide social media strategy to drive brand awareness and lead generation.
B2B Brand Management: Build CalcuQuote presence and thought leadership on selected topics with daily actions
Campaigns: Manage and optimize digital advertising campaigns towards agreed targets and report campaign results.
SEO and Digital Marketing: Utilize your knowledge of SEO and digital marketing best practices to optimize content for search engines and promote it effectively.
Team Leadership: Manage and motivate a team of content creators and strategists to ensure content is consistently aligned with our brand message and goals.
Content Strategy: Develop and execute a content strategy tailored to our niche market, creating engaging and persuasive content that resonates with our unique audience.
Content Creation: Produce content, including blog posts, articles, email campaigns, and social media content, designed to convert and captivate our target customers.
Visual Content: Oversee the creation of visually compelling content using tools like PowerPoint, Keynote, or Canva.
Data-Driven Decisions: Analyze data to derive insights and make informed, data-backed decisions to improve content performance.
Communication Skills: Communicate effectively in English, both in writing and verbally, to ensure our unique value proposition is well-articulated to our niche audience.


✨ Requirements:

A minimum of 4 years of experience in a digital marketing role, preferably in a niche market context with a track record of coordinating marketing strategy and campaigns
Good leadership skills to motivate and develop your content team.
Solid copywriting skills with a keen eye for communication quality and improved sales performance
Proficiency in marketing and automation platforms, such as HubSpot or similar tools.
In-depth knowledge of digital marketing channels, SEO, social media, and email marketing best practices, tailored for niche audiences.
Analytical mindset and the ability to make data-driven decisions to optimize content strategy


? Education:

Bachelor's degree in Marketing, Business, or a related field. Additional certifications in marketing or related disciplines are a plus.


? What We Offer:

Competitive salary and benefits package.
Opportunity to work in a dynamic and collaborative team environment.
A chance to shape and drive marketing strategies for a growing B2B SaaS business.
Professional development opportunities and resources to enhance your skills.